Our Products
Binocular Viewers for Every Location
Tower Optical offers durable, high-quality binocular viewers in multiple configurations. All of our machines are engineered to withstand heavy use and harsh outdoor environments, while delivering crystal-clear views. Every product comes with a lifetime parts warranty and unlimited phone support — ensuring peace of mind for our partners and customers.
We offer two ways to work with us:
1. Revenue-Share Partnership
We install and maintain the machines and share the revenue with you. No upfront cost.
2. Direct Purchase
For a limited time, we are offering outright purchases for select viewers. Become part of an exclusive network by owning your viewer today.
Free-Use Viewers
Enhance your guests’ experience with no cost to them. These viewers are free for visitors to use and provide a memorable, up-close look
- Available via purchase or partnership.
- Ideal for parks, observation decks, and educational settings.
- Fully maintained and serviced by Tower Optical (for partnership model).


Free-Use with Coin Mechanism
A viewer that looks like a traditional coin-operated machine but is always free to use. This option maintains the iconic Tower Optical design while ensuring unlimited access for guests.
- Available via purchase or partnership.
- Provides the nostalgic “coin viewer” appearance without requiring payment.
- Great for museums, educational attractions, or locations where enhancing the experience takes priority.
Coin-Operated Viewers
Our flagship product, trusted by iconic destinations such as Rockefeller Center.
- Available via purchase or partnership.
- Visitors insert coins (traditionally quarters) to use the machines.
- Revenue-share model creates incremental income with no upfront cost.
- Proven to perform at high-traffic locations nationwide.


ADA Accessible Base
Accessibility for all visitors. Our ADA-compliant base can be added to any binocular viewer, making them fully usable for guests in wheelchairs.
- Meets accessibility standards.
- Expands inclusivity and guest satisfaction.
- Available with both purchase and partnership models.
What’s Next: Contactless Payments
We are actively developing contactless payment options for our binocular viewers. This will allow visitors to pay using credit cards or mobile wallets — expanding accessibility and increasing revenue opportunities for our partner sites.

Interested in purchasing or adding Tower Optical viewers at your location? Contact us today to learn more.